Posted 31 Jul 2010 — by Dale Category Events, Mobile
Not that long ago I posted some info about the Ovi App Wizard that Nokia had launched to help mobilise web content into Ovi Store compatible applications. One of the apps that I created with the wizard was for a site called Toy Tragic, and the Calling All Innovators competition has made the app one of the Top 10 finalists. Thanks Nokia!
To celebrate this achievement and to help with driving further usage of the app, Toy Tragic is running a competition for the month of August. Download the FREE Toy Tragic app before August 31st, and you’ll go into the draw to win an exclusive Wolverine Mighty Mugg! Offer is open to anyone who downloads the app, leaves a comment on the Ovi Store, and emails Toy Tragic with their details, so what are you waiting for! Full details here on Toy Tragic.
I was having a conversation recently with a colleague around the improvements in Android around mobile to desktop syncing, and where things with Google search could trend with regards to apps. Well, it has begun! Rolling out from the US and then around the world, users of Google on their Android or iPhone devices will be able to find apps in search results that are indexing the Android Marketplace and Apple App Store.
This makes total sense as a mechanism for making apps more discoverable through existing channels for information discovery using the web, and I expect that it’ll have a significant impact on how apps are marketed as well. Check out the Google Mobile Blog for full details.
Posted 01 Jun 2010 — by Dale Category Events, Mobile
I’m very pleased to be speaking at the upcoming AIMIA Queensland event, “The Mechanics of Mobile Marketing” on June 17 in Brisbane. The afternoon seminar will be led by a number of speakers from different areas of the mobile market, all looking at how the smartphone/touch device explosion has, and can, impact business. Speakers are:
Telco – See what Dale Rankine’s team at Vodafone Hutchison Australia recommend when building your mobile platform for device or mobile web.
Agency – Brett Wiskar, Director of Speedwell eBusiness Solutions, development partner in the delivery of the highly successful Domino’s Pizza iPhone application.
Publisher – Carl Poplett, Content Relationship Manager for News Digital Media, Australia’s largest news publisher across online and mobile, talks about the mobile explosion, News’ mobile platforms and the opportunities available for brands in the mobile space.
Space is limited so if you’re interested, register now.
Alessandro and myself were recently speaking with Forum Nokia on their Ovi App Wizard product, and the podcast of that conversation has just been released (Part 1 and Part 2). Thanks to Jason and Ung-Ping for the invitation to give my thoughts.
The Ovi App Wizard has been moved out of private beta and is now open for general use (although still in “beta”). App Wizard is an online service that ties directly into the Nokia Ovi Store, and allows users to create a Java and WRT application for navigating through an RSS or Atom feed from a website. The changes that have happened through the private beta is that now at the end of the app creation process, you can now publish directly to Ovi Store, and in a very short period of time it’ll be moved through QA and into the store (assuming you already have signed up as a publisher for Ovi).
Watch for some demos coming from Forum Nokia shortly, but if you’re new to Ovi Store, I’d suggest giving this a try. It’s not really designed for “developers” to use, but rather publishers of online content who don’t have access to programmers, or who are looking for a quick and low cost entry point to Ovi.
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I'm currently the Team Lead for "Appland" at Vodafone Hutchison Australia, based in Sydney. Views on this blog are my own and not that of my employer. More about me.
