Posts Tagged ‘Flash Player 10’

My sessions at Adobe MAX

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Posted 17 Aug 2009 — by Dale
Category Adobe, Events, Training

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The 2009 Adobe MAX conference in LA is less than 7 weeks away now, and things are really getting pulled together to make this a great conference for attendees and speakers alike. I’m really looking forward to it as it’s likely to be my only overseas trip this year, and I’ve been missing those long haul flights so much :) Seriously though, attending and speaking at MAX for the past 4 years has been a real highlight for me professionally as well as personally, and I get so much out of being around the dev community and Adobe-ans for a week or so.

I just wanted to quickly draw your attention to the sessions that I’m involved with over the course of the conference. There’s literally hundreds of opportunities to learn and engage with the conference over the 4 days, so I encourage you to attend and check out the dull range of sessions and speakers.

  • Developing and Distributing Mobile Applications – Sunday Oct 4th, 9am-5pm
    I’ll be running this full day workshop to take attendees through various processes, features and considerations of developing for the Flash mobile platform, and also the final piece of the puzzle with distributing your applications.
  • Multi-screen Streaming Video Bootcamp (BYOL Lab) – Monday October 5th, 2.30pm
    Learn how to use standard Flash Player features with Flash Media Server to deliver your video content seamlessly to consumers across multiple platforms. In this lab, we’ll cover recommended workflows, encoding guides, and distribution options for the desktop, mobile devices, and the digital home. I’ll be assisting Adobe Platform Evangelist Tom Krcha with his presentation.
  • Multi-screen Development Bootcamp (BYOL Lab) – Wednesday October 7th, 1.30pm
    Dive deep into development and design techniques for multi-screen applications built with the Flash Platform. You’ll create a scalable cross-platform application using common assets and Flash Player features and learn how to package and distribute it anywhere from desktop computers and mobile phones to the digital home. I’ll be assisting Adobe Platform Evangelist Serge Jespers with his presentation.
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Robert Scoble interviews Adobe on Digital Home and Mobile

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Posted 08 Jul 2009 — by Dale
Category Adobe, Business

Here’s an interesting video with Robert Scoble talking to Anup Murarka (Dir. Technology and Strategy at Adobe) about Flash on TV (Digital Home). In it they discuss the Flash player and Flash Media Server as a platform for delivering full HD video to TV’s over the internet, combined with of course other content and web applications to create the next generation of home entertainment (or as Robert suggests, the 2010 web). Jump in around 12:20 to hear them start talking about Flash Player 10 on mobile devices.

I think it’s interesting to hear Anup talk about the change in direction for Flash on mobile over the past 12 months or so. When he describes the shift from a mobile-specific player (Flash Lite) to parity with the desktop version, it really sounds like something they should have been doing years ago. However obvious it sounds, devices have had to evolve a lot before this could be started and so I think the timing is definitely right to be on this path now.

The Open Screen Project gives me hope that what we’re seeing demonstrated now on the TV with Flash won’t be the same as Flash on mobile 4 years ago – so much promise but the commercial realities of getting the technology to market was never going to allow it to be a straightforward as was being  said. With all of the vendors involved with OSP, the Flash Platform has a greater chance of success than with Adobe trying to shoehorn it into the market through specialized players and the promise of great content.

And while we continue to work in an industry that thrives on the “excitement of what is just around the corner next year”, there’s no doubt to me that there’s certainly some exciting opportunities opening up.

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